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© 2018 Federico Marchetti

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WIRED UK

The human element in the age of AI

by WIRED UK, October 30, 2018

Today we use labels to signify a sense of luxury and quality. As automation paces ahead, there is a new label making its way through to denote the fineness of items and garments: made by human beings, says Federico Marchetti, Founder and CEO of the Yoox Net-A-Porter Group. Marchetti is an entrepreneur at the helm of luxury and technology, who both founded and now heads the world’s leading online luxury retailer.


Originally published on WIRED UK.